Life Extension Magazine® Media Information

Life Extension Member Magazine Readers

PROFILE

Life Extension Magazine readers are highly educated, well informed consumers who are committed to maintaining optimal health. With upper levels of disposable income and a penchant for living life to the fullest, our readers have the desire and dollars to surround themselves with the best life has to offer.

DEMOGRAPHICS

Life Extension Magazine readers are closely split between male and female, with the majority aged 45 and over; nearly 79% of them own their own homes, and nearly 40% have incomes above $75,000 while over a quarter of them earn over $100,000 per year ...

Total Paid:

170,000

Controlled Circulation:

153,000

Total Distribution:

323,000 (as of October 2010)



Age  
45+: 82.5%
35-44: 11.4%
34 and under: 6.1%
 

Household Income  
Over $100,000: 25.5%
$75,000 to $99,999: 13.1%
$50,000 to $74,999 19.0%
$40,000 to $49,999: 9.3%
   
 

Marital Status  
Single Male: 21.5%
Single Female: 18.6%
Married: 59.9%
 

Education Completed  
Graduate: 28.0%
College: 38.2%
High School: 36.0%
 

Occupation  
Professional/Technical: 42.4%
Management: 20.8%
Sales Marketing: 9.6%
Homemaker: 23.6%
Self Employed: 19.8%
Purchase Behavior
Physical Fitness: 53.2%
Health Foods: 57.8%
Bank Credit Card: 88.5%
Travel & Entertainment Card: 22.8%
Upscale Dept. Store Card: 49.5%
Own Luxury Automobile: 22.2%
New Car Buyer: 49.7%
Donate to Charity: 60.2%
Shop by Catalog: 66.6%
Travel for Pleasure: 32.8%
Home Furnishings: 66.6%
 

General Lifestyle Interests
Health/Natural Foods 57.8%
Science/New Technology 18.5%
Foreign Travel 26.5%
Self Improvement 31.9%
Stocks/Bonds 37.1%
Real Estate Investment 13.7%
Cultural Arts/Events 25.9%
Wine 20.5%
Frequent Flyer 35.9%
Avid Book Reading 45.9%
Dieting 29.2%
   

Home Ownership  
Own: 78.6%
Rent: 21.4%

 

C O M P I L E D   B Y   E Q U I F A X

Life Extension Magazine
3600 W. Commercial Boulevard Fort Lauderdale, FL 33309
Toll-free: 1-800-544-4440 - Fax: 954-491-5306
www.LifeExtension.com